Born 02.01.1978 inDonetsk. In 1995 graduated from the secondary school ¹125, Donetsk. The same year I entered Donetsk State Technical University (DonSTU). In 1999 I finished complete course of education programme with professional direction 0708 "ECOLOGY", speciality 6.070805 "Applied Ecology" and got the qualification of Bachelor. In june 2000 got the qualification of magister.

During the study in DonSTU worked in "Light promoution" company in Donetsk as promoter and merchantdizer.

Marchandising - this is the complex of marketing communication in the retail trade, how use mainly the methods of advertizing in the trade place and sales Promotion; this is the physical disposition of products, marketing shieds and POS / POP-materials in oder to the potensial customers buy the product inpulsy and do it again.

Sales Promotion - this is set of tactical marketing methods which worked out in limit of existance marketing strategy in order to incrise value of product or cervise to obtain definite sales or marketing aim.