2. Purpose and objectives of the study, planned results
3. Review of research and development
3.1 A modern approach to the concept of the
production potential of an enterprise
3.2 Methods for assessing the production potential of an enterprise
3.3 Improving the efficiency of using production potential in an industrial enterprise
In modern conditions, the main trends in the development of the market are globalization, concentration of capital, increased competition, which requires industrial enterprises to pay close attention to the effective use of production potential, which can provide business entities with leading market positions.
Since industrial enterprises in most cases can have a significant impact on the environment, in order to change it in accordance with their own interests, they should pay more attention to adapting to rapidly changing economic conditions, that is, using production potential in accordance with market expectations and their own production capabilities. ...
Enterprises must ensure the effective use of production potential in the internal environment for the production of products and the use for this purpose of all economic resources involved both in business processes and in the external environment for its implementation.
Production potential is determined by the combination and interaction of its constituent elements. Their combination, in accordance with the manifestation of the systemic law of integrity, gives a new quality.
The management of the production potential of the enterprise should be built taking into account the systematic interconnections of the elements and the complex impact on the production potential of the enterprise of any changes that occur in each of the elements. When conducting the analysis, the considered features of production potential should be reflected in the indicators of its assessment. The real production potential of any enterprise is the result of the impact of various factors of the external and internal environment. External factors are a consequence of the ongoing geopolitics of the world community, state policy and domestic policy of the state, which form macroeconomic proportions, legal framework and general working conditions. Internal factors reflect the efficiency of the enterprise management team.
The purpose of the study is to develop production potential, the efficiency of its use, as well as measures to improve the efficiency of the production potential of the enterprise.
The main objectives of the study:
A modern approach to the concept of the production potential of an enterprise.
The methods of the production potential of the enterprise.
Improving the efficiency of using production potential at industrial enterprises
Object of research: methods of assessing the production potential of an industrial enterprise
Subject of research: theoretical methods and practical approaches to assessing the economic condition, production potential of an enterprise, and their relationship.
A significant contribution to the development of certain aspects of the problem of efficient use of economic resources was made by fundamental theoretical works of many domestic and foreign scientists: A. Anchishkin, V.N. Avdeenko, V. Arkhangelsky, I. Ansoff, M. Bandman, A. Weber, O. Kurno , A. Lesch, Ischuk S.A., J. Tyunen, Albegov M.M., Glukhov V.V., Gradov A.P., Kobzev V.V., Kotlov V.A., Lukinov I., Mednikov M.D., Okorokova L.G., Revutskiy L.D., Usanov G.I., Tsarev V.V., Shevchenko D., etc. However, in domestic science, the systemic methodological basis of the production potential of industrial enterprises, strategies for activating it use require further development in connection with new trends in the economy, which determined the choice of the topic of the dissertation research, its purpose and specific tasks.
production potential of an enterprise
The efficiency of an enterprise in a complex, rapidly changing world is determined by its production potential. It should be noted that efficiency in the modern concept is complex and is considered both in the tactical (operational) aspect, and in the strategic plan. [1].
There are several approaches to the interpretation of this economic category: resource, structural (functional) and target.
1. The resource&ndashbased approach focuses on the concept of production potential as a set of production resources. This approach considers production potential as the sum of physical and cost estimates of its individual components [2].
So, for example, A. Anchishkin was one of the first in the
scientific literature to use this concept and interpret the production potential as a
set of resources, which in the production process take the
form of production factors
[3].
Lukinov I. shows the production potential as the
quantity and quality of resources possessed by this or that
economic system
[4].
Another representative of this approach is D. Shevchenko,
representing the production potential as a
set of production resources that are combined in the
production process and have certain potential in the production of material goods and services
[5].
2. The structural approach focuses on maintaining a rational structure of the production capacity of the enterprise. It measures its value based on progressive norms and normative ratios set by the most advanced technologies, the organization of production as a whole, and individual enterprise subsystems used in the industry [2].
For example, V.N. Avdeenko, V.A.Kotlov. explain this term as a complex system of production resources, which are interconnected [6].
Ischuk S.A.
interprets the production potential as a
complex, organized, dynamic system, which is formed from many
elements that are interconnected and perform various functions in the process of manufacturing
products of the required quantity and quality within the time frame determined by the market
[7]
3. Targeted approach (effective), aimed at identifying the adequacy of the existing potential to achieve the set goals.
This approach calculates its value as the level of compliance of
individual constituent elements of the potential, a somewhat ideal idea of the composition,
structure and mechanism of functioning of the potential for the manufacture of competitive products,
which is reflected in the normative
trees of goals
(
trees of problems
) with a wide range of local and systemic assessments of
individual elements and relationships
[2].
For example, according to A. Fedonin, production potential is a
combination of resources, skills and capabilities of
managers, specialists and other personnel for the production of goods, provision of services,
maximum income and ensuring sustainable operation and development of the enterprise
[8].
Arkhangelsky V. says that
Production potential is the means, reserves, sources that are
available and can be mobilized to achieve a specific goal or solve a specific problem
[9].
The author also did not reveal the question of the purpose
of the enterprise.
The efficiency of the enterprise depends on the value of the production potential of the enterprise. However, in economic sciences, the essence of the concept of production potential does not have an unambiguous interpretation.
The problem of measuring the value of the production potential of an enterprise is very important both in theoretical and practical terms.
This raises the question of how to assess the size, condition and
level of production potential.
Each enterprise sets for itself different goals: from producing a
certain amount of products, receiving a certain level of income to achieving other goals.
A wide variety of approaches to the interpretation of the concept
of the
production potential of an enterprise has
caused the emergence of various methods of its assessment.
Such techniques include techniques developed by G.S. Merzlikina and L.S. Shakhovskaya, L.D. Revutskiy, P.A. Fomin and M.K. Starovoitov. According to the approach implemented in the method of G.S. Merzlikina and L.S. Shakhovskaya, the production potential of an enterprise is determined by summing up indicators by subject components, to which the authors refer:
1) the market component:
–Potential demand for products and market share;
&ndash occupied by the enterprise;
–The potential volume of demand for the company's products;
–Enterprise and labor market;
–Enterprise and market for factors of production;
2) production component:
–Potential volume of production;
–Potential capabilities of fixed assets;
–Potential possibilities of using raw materials and materials;
–Potential capabilities of professional staff;
3) financial component:
–Potential financial indicators of production (profitability, liquidity, solvency);
–Potential investment opportunities. [eleven]
The most successful approach to the problem of assessing the level of production potential of an enterprise at the moment can be considered the assessment method proposed by P.A. Fomin and M.K. Starovoitov, according to which the assessment of the level of the production potential of the enterprise is implemented in three stages:
1) determination of the elements of the production potential of enterprises, the components of which are production, personnel and material, information, organizational and economic components, as well as their characteristics;
2) development of generalizing and partial indicators for assessing the efficiency of using the production potential of an enterprise by type, in particular, the authors propose to assess the state of production, material and personnel components;
3) determination of threshold values of indicators and assignment of the analyzed enterprise to a particular category (high, medium, low level of production potential) [7]
The main task of the production potential is to manufacture products, that is, to reproduce them. In order for the production potential to be able to carry out this continuous and constantly renewed process, it itself must also be continuously and constantly reproduced. The production capacity must be capable of self&ndashreplication. In practice, this ability is confirmed by a number of trends: the system of repairs and modernization of the company's fixed assets.
The production potential has a number of characteristic features and characteristics.
Integrity &ndash it means that all the elements of the potential serve the common purpose of the system facing it.
Complexity &ndash it manifests itself in the presence of several constituent elements, each of which is a collection of separate parts.
The potential structure contains two aspects of enterprise stabilization:
1) quantitative (operational) development &ndash expansion and more efficient use of the production potential of the enterprise, as a result of which there will be an increase in the volume of production and sales of products;
2) qualitative (strategic) development &ndash activation of the use of elements of strategic potential, in order to achieve a qualitatively new state of the enterprise. [12]
As a result of studying the ways of influencing the production potential, tasks have emerged that help to increase the efficiency of production personnel. These tasks include:
–Improving the management of the enterprise and its organizational structure;
–The ability to effectively manage in market conditions;
–Creation of a favorable social and psychological climate at the enterprise;
–Improvement of labor motivation;
–Creating a corporate structure.
The second factor affecting the production potential of the enterprise is the reorganization of enterprise management. This factor includes the principles that the company must adhere to in order to perform the task at a high quality and quickly.
Another important factor influencing the production potential of the enterprise is the optimization of costs, or the achievement of such a level that will provide the required financial result, provided that the production plans of the enterprise are fulfilled.
Based on all of the above, it is clear that production potential is a large system that needs strict control in order for it to function with maximum efficiency.
Measures to increase the production potential of the enterprise involve managers of all levels, specialists of all structural divisions and workers in the process of continuous search for ways to improve production efficiency. [13]
The production potential of an enterprise is a complex concept that characterizes the ability of an enterprise to achieve goals at a certain level of profitability and stability of the market state.
From the standpoint of a systematic approach, production potential is an integral indicator reflecting the geographical, technical, labor, financial and economic, resource, legal aspects of the object's activities.
The value of production potential and its structure can have a wide range of applications in planning, forecasting and stimulating material production.
Further research focuses on the following aspects:
Formation of the basic concept of the production potential of an industrial enterprise
Assessment of production resources, and further capacity development
Development of measures to develop the production potential of an industrial enterprise
When writing this essay, the master's work has not yet been completed. Final completion: June 2021. The full text of the work and materials on the topic can be obtained from the author or his manager after that date.
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