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Donetsk National Technical University  Gizimchyk Ekaterina

Gizimchyk Ekaterina

Faculty: economic

Speciality: Management of innovative activity

Theme of master's work: Improvement of planning of innovative activity at the enterprise

Leader of work: Shilova Larisa


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Abstract of thesis



"Improvement of planning of innovative activity at the enterprise"


Actuality

The modern rates of world economic development stipulate the high dynamics of market processes, which requires the increased attention of higher managerial staff of enterprises to the innovations as one of sources of forming of competitive edges. Providing of efficiency of innovative activity needs development of the expressly outlined innovative strategy, which must include determination of basic directions of scientific and technical and production activity of enterprise in the spheres of development and introduction of new products; perfection and modifications of products that is made, removal from the production of ramshackle goods, bringing in in production activity of new resources and new technologies, mastering of new methods of organization of production and labour, and others like that. Due to purposeful innovative activity subjects of menage will be in a position to create and master those innovations which can bring them a substantial benefit, fix them competition positions. Absence of the system in planning of innovative processes on domestic enterprises


Aims and tasks

A research purpose is deepening of teoretichno-metodichnikh aspects of planning of innovative activity on an enterprise in the conditions of dynamic economy.

For gaining end the followings tasks belong in work:

to conduct research of development and becoming of approaches and methods of evaluation of innovative potential of enterprise; to consider the specific of innovation as a planning object;
  • to learn principles of forming of innovative potential; to find out a planning place in providing of innovative development of enterprises;
  • to develop the method of general diagnostics of innovative potential, which allows to find out him current status and priorities of innovative activity on an enterprise; to develop recommendations in relation to biznes-planuvannya innovations on an enterprise.


    Object and article of research

    A research object is innovative activity of enterprises in the context of planning of their activity in the dynamic terms of menage.

    By the article of research methods and methods of planning of innovative activity on an enterprise.


    Basic part of master's degree work

    A study and analysis of teoretiko-metodichnikh works and practical recommendations in the field of management innovative processes showed them some fragmentaryness, dissociated of processes of planning of innovations from their realization. Forming of strategic plans with priority of achievement of financial indexes attracts attention managers in the field of planning of innovations mostly on obruntuvanni possibility realization of such innovative projects, from which it is possible to get a considerable return. It narrows the spectrum of innovative search sending him in direction of tekhniko-tekhnologichnikh innovations. At the same time difficulties are with bringing in of capital for financing of scale innovative project, and also absence of effective methods of management his realization diminishes the expected return from innovative activity that draws the loss of interest to it as to the method of improvement of financial results of activity of enterprises. Planning belongs to the sphere of human activity. Most shortly planning can be defined I

    The practical value of work consists in that it will be used in practice of management innovative activity on operating enterprises.

    Possible approbation. The substantive provisions of work will be given a report and come into question on national and regional student naukovo-praktichnikh conferences in a that number: at Allukrainian mizhvuzivskiy scientific student conference "Principles and instruments of activation of financial influence are on socio-economic development of Ukraine" (on March, 20, 2009, m. Kyiv). Work is executed by order 1656-14 from 28.11.2008


    Literature

    1. Закон України "Про інноваційну діяльність" // Відомості Верховної Ради України. – 2002. – № 36. – Ст. 266.

    2. Кокурин Д.И. Инновационная деятельность. – М.: Экзамен, 2001. – 575с.

    3. Данько М. Інноваційний потенціал у промисловості України //Економіст. – 1999. – № 10. – с. 26-32.

    4. Николаев А.И. Инновационное развитие и инновационная культура //Наука и наукознание. – 2001. – №2. – с. 54-65.

    5. Рынок: Бизнес. Коммерция. Экономика: толковый терминологический словарь./ – Внедр. Центр «Маркетинг»: Сост. В. А. Калашников: под общ. ред. А. П. Дашкова/ – 4-е изд., испр. и доп. – М.: Маркетинг, 1998. – 403с.

    6. Большая Советская Энциклопедия. (В 30 томах). Гл. ред. А.М. Прохоров. Изд. 3-е. – М., "Советская энциклопедия", 1975. Т. 20. Плата-Проб. 1975. – 608с.

    7. Словарь русского языка: В 4 т. /РАН; Ин-т лингвист исследований; Гл. ред. А.П. Евгеньева. — 4-е изд., стереотип. – М.: Рус. язык: полиграф ресурсы. Т. 3: П-Р. / ред. Е. А. Иванникова. – 1999. – 749с.


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